Retailer insights on online holiday shopping in the U.S. 2024

Published by Statista Research Department, Nov 1, 2024
A survey on holiday shopping revealed that while 84 percent of retailers believe that consumers can get deals whenever they want, 58 percent strongly believe that holiday events are still a powerful source of revenue. Additionally, 60 percent of high performing retailers would like to shift their sales value towards online shopping during Black Friday in 2023.

Retailer insights on changes in online holiday shopping in the United States in 2024

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Sources

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Release date

August 2024

Region

United States

Survey time period

2024

Special properties

survey panel of 23 online retailers

Supplementary notes

Complete survey methodology not provided by the source.

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Statistics on " Holiday season e-commerce in the United States "

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Overview

6

Online retailers

8

Consumption

8

Devices and social media

5

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Topics

Holiday season e-commerce in the United StatesU.S. Christmas season shoppingBeauty and personal care e-commerce in the United StatesE-commerce in the United StatesFashion e-commerce in the United States
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