According to a survey of users conducted in January 2022 in four of the leading global markets (Australia, Germany, the United Kingdom, the United States), almost half of the respondents reported being slightly or somewhat interested in using a super app. In comparison, 29 percent of respondents reported not having an interest in using an omni-comprehensive mobile application, whenever this would become available. Additionally, 25 percent of respondents reported being very or extremely interested in a super app.
Share of consumers worldwide who would be interested in using a super app as of January 2022
survey conducted among consumers in four leading global markets: Australia, Germany, the United Kingdom, and United States; respondents interested in having a single online app or website
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PYMNTS. (July 14, 2022). Share of consumers worldwide who would be interested in using a super app as of January 2022 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1344832/super-apps-level-of-interest/
PYMNTS. "Share of consumers worldwide who would be interested in using a super app as of January 2022." Chart. July 14, 2022. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1344832/super-apps-level-of-interest/
PYMNTS. (2022). Share of consumers worldwide who would be interested in using a super app as of January 2022. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1344832/super-apps-level-of-interest/
PYMNTS. "Share of Consumers Worldwide Who Would Be Interested in Using a Super App as of January 2022." Statista, Statista Inc., 14 Jul 2022, https://www.statista.com/statistics/1344832/super-apps-level-of-interest/
PYMNTS, Share of consumers worldwide who would be interested in using a super app as of January 2022 Statista, https://www.statista.com/statistics/1344832/super-apps-level-of-interest/ (last visited November 22, 2024)
Share of consumers worldwide who would be interested in using a super app as of January 2022 [Graph], PYMNTS, July 14, 2022. [Online]. Available: https://www.statista.com/statistics/1344832/super-apps-level-of-interest/
