Sentiment of Vladimir Putin in online press 2017-2023, by country

Online news articles mentioning the Russian President Vladimir Putin mostly had a negative tone around the world. The average sentiment score of these articles was measured at -2.29 in 2023, one of the lowest scores among global leaders. Among the countries presented, Turkmenistan had the most positive tone of online articles containing the keyword "Putin" with a sentiment score of 0.26 in 2023. Furthermore, the score was positive in Mongolia in 2017 and 2018, but it has decreased in recent years.

Surprisingly, in Turkmenistan, as well as in the United Kingdom (UK), the score saw an increase in 2022 compared to the previous year despite the Russian invasion of Ukraine that began in that year. Moreover, in the United States and Germany, the score increased slightly relative to 2021. In most other countries, Putin's sentiment score decreased significantly during the war. For instance, a sharp decline was recorded in Norway, from -1.74 in 2021 to -3.64 in 2022 and -3.39 in 2023. In general, the average tone of Norwegian online articles mentioning Putin was the most negative compared to other countries.