According to a survey carried out among marketers in France, Germany, Spain and the Netherlands between September and October 2021, 28.22 percent of respondents who believed brands could have an impact on social issues said they felt brands could change opinions on said issues. This value was highest among French respondents and lowest among those in Spain. More than 27 percent of Spanish respondents, in turn, felt brands could give visibility to a cause, compared to 19.25 percent of German respondents.
Leading kinds of impact brands have on social matters according to marketers in selected European countries as of October 2021
Characteristic
France
Germany
Spain
Netherlands
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Sortlist. (April 14, 2022). Leading kinds of impact brands have on social matters according to marketers in selected European countries as of October 2021 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1344409/types-of-impact-brands-social-matters-europe/
Sortlist. "Leading kinds of impact brands have on social matters according to marketers in selected European countries as of October 2021." Chart. April 14, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1344409/types-of-impact-brands-social-matters-europe/
Sortlist. (2022). Leading kinds of impact brands have on social matters according to marketers in selected European countries as of October 2021. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1344409/types-of-impact-brands-social-matters-europe/
Sortlist. "Leading Kinds of Impact Brands Have on Social Matters According to Marketers in Selected European Countries as of October 2021." Statista, Statista Inc., 14 Apr 2022, https://www.statista.com/statistics/1344409/types-of-impact-brands-social-matters-europe/
Sortlist, Leading kinds of impact brands have on social matters according to marketers in selected European countries as of October 2021 Statista, https://www.statista.com/statistics/1344409/types-of-impact-brands-social-matters-europe/ (last visited August 24, 2024)
Leading kinds of impact brands have on social matters according to marketers in selected European countries as of October 2021 [Graph], Sortlist, April 14, 2022. [Online]. Available: https://www.statista.com/statistics/1344409/types-of-impact-brands-social-matters-europe/
