Preferred air freshener scents at home in Japan 2022

Published by C. Diep, Nov 11, 2022
Natural scents like flowers and plants were the most popular fragrances for air fresheners in Japan, as revealed in a survey conducted in May 2022. Over 35 percent of respondents named flowery scents as a preferred scent for room deodorizers, whereas close to a quarter liked scentless air fresheners.

Most popular air freshener and deodorizer scents used in private homes in Japan as of May 2022

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Release date

June 2022

Region

Japan

Survey time period

May 12 to 16, 2022

Number of respondents

2,926 respondents

Age group

20 years and older

Special properties

multiple answers allowed

Method of interview

Online survey

Supplementary notes

Original question: "For commercially available air fresheners and deodorizers you use/used in your house, what fragrances do you prefer? Please name all that apply."

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