As of 2022, 54 percent of South African companies reported being up to date with community influencers on social media. This marked a noticeable leap in getting informed about influencers from 2020, when only 35 percent expressed having been acquainted with such trends.
Awareness of social media community influencers by companies in South Africa from 2020 to 2022
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Ornico, & World Wide Worx. (June 30, 2022). Awareness of social media community influencers by companies in South Africa from 2020 to 2022 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1344338/knowledge-about-social-media-influencers-by-companies-in-south-africa/
Ornico, und World Wide Worx. "Awareness of social media community influencers by companies in South Africa from 2020 to 2022." Chart. June 30, 2022. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1344338/knowledge-about-social-media-influencers-by-companies-in-south-africa/
Ornico, World Wide Worx. (2022). Awareness of social media community influencers by companies in South Africa from 2020 to 2022. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1344338/knowledge-about-social-media-influencers-by-companies-in-south-africa/
Ornico, and World Wide Worx. "Awareness of Social Media Community Influencers by Companies in South Africa from 2020 to 2022." Statista, Statista Inc., 30 Jun 2022, https://www.statista.com/statistics/1344338/knowledge-about-social-media-influencers-by-companies-in-south-africa/
Ornico & World Wide Worx, Awareness of social media community influencers by companies in South Africa from 2020 to 2022 Statista, https://www.statista.com/statistics/1344338/knowledge-about-social-media-influencers-by-companies-in-south-africa/ (last visited January 06, 2025)
Awareness of social media community influencers by companies in South Africa from 2020 to 2022 [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: https://www.statista.com/statistics/1344338/knowledge-about-social-media-influencers-by-companies-in-south-africa/