Leading brands on Instagram worldwide 2022, by number of comments

Published by
Julia Faria,
Mar 20, 2024
With over 1.4 million comments, Instagram was the brand with most mentions on its own social platform as of the first half of 2022. Fashion brands Shein and Zara followed, with 914 thousand and 890 thousand mentions, respectively.

Leading brands on Instagram worldwide in 1st half 2022, by number of comments (in 1,000s)

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Release date

November 2022

Region

Worldwide

Survey time period

January to June 2022

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Overview

4

Competitors

4

Usage

5

Metrics

5

Successful brands

3

Influencers

6

Audience

6

Further related statistics

10

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Topics

Instagram advertising and marketingInstagramSocial media advertising and marketing worldwideBrands on social mediaFacebook advertising and marketing
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