Russian e-commerce users spent the largest amount per online purchase on household items and electronics, at over 5.5 thousand Russian rubles in 2021. The jewelry category had the second highest average order value, a nearly 3.3 thousand Russian rubles, followed by do-it-yourself (DIY) products.
Average spending per online purchase in Russia in 2021, by product category
(in Russian rubles)
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Data Insight (RU). (October 5, 2022). Average spending per online purchase in Russia in 2021, by product category (in Russian rubles) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1343252/russia-e-commerce-average-spend-by-product/
Data Insight (RU). "Average spending per online purchase in Russia in 2021, by product category (in Russian rubles)." Chart. October 5, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1343252/russia-e-commerce-average-spend-by-product/
Data Insight (RU). (2022). Average spending per online purchase in Russia in 2021, by product category (in Russian rubles). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1343252/russia-e-commerce-average-spend-by-product/
Data Insight (RU). "Average Spending per Online Purchase in Russia in 2021, by Product Category (in Russian Rubles)." Statista, Statista Inc., 5 Oct 2022, https://www.statista.com/statistics/1343252/russia-e-commerce-average-spend-by-product/
Data Insight (RU), Average spending per online purchase in Russia in 2021, by product category (in Russian rubles) Statista, https://www.statista.com/statistics/1343252/russia-e-commerce-average-spend-by-product/ (last visited January 08, 2025)
Average spending per online purchase in Russia in 2021, by product category (in Russian rubles) [Graph], Data Insight (RU), October 5, 2022. [Online]. Available: https://www.statista.com/statistics/1343252/russia-e-commerce-average-spend-by-product/