Main media platforms for online video ads South Korea 2024, by advertising costs

Published by Statista Research Department, Sep 10, 2024

As of July 2024, YouTube was the leading media platform for online video advertising in South Korea, with over 88.4 billion South Korean won spent on video ads that month alone. YouTube was far ahead of its main competitors, Instagram and Facebook, whose advertisers paid about 28.7 billion and 12.8 billion won respectively for video advertising in the same time period.

Leading media platforms for online video advertising in South Korea as of July 2024, by advertising expenses (in billion South Korean won)

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Release date

August 2024

Region

South Korea

Survey time period

July 2024

Supplementary notes

Figures have been rounded.

1,000 South Korean won equals 0.75 U.S. dollars or 0.67 euros as of September 2024.

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Statistics on " Digital advertising in South Korea "

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Overview

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Mobile advertising

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PC advertising

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Online video advertising

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Social media advertising

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Topics

Digital advertising in South KoreaInternet usage in South KoreaSocial media usage in South KoreaAdvertising industry in South KoreaDigital media usage in South Korea
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