Consumers from Germany often looked up PayPal on Google, but not as much as people from Kenya. This was according to information compiled by Google Trends, looking at how often people from around the world were searching the term "PayPal". For certain digital topics that reach the news but are not easily tracked on a per country level, such online searches can provide somewhat of an insight into local consumer interest. Noticeable for PayPal are the high values for, what Google refers to as, "low search volume regions" such as the U.S. Virgin Islands or the Northern Mariana Islands. No explanation is provided why this is, although one might assume this may stem from a reliance on cross-border e-commerce or remittance payments.
Search interest of consumers in the search term "PayPal" in 219 different countries and territories worldwide from December 2021 to September 2022
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Figures concern the previous 12 months, i.e. "Aug 2022" refers to the period from August 2021 to August 2022
Supplementary notes
The source adds the following: "values are calculated on a scale from 0 to 100, where 100 is the location with the most popularity as a fraction of total searches in that location, a value of 50 indicates a location which is half as popular. A value of 0 indicates a location where there was not enough data for this term. A higher value means a higher proportion of all queries, not a higher absolute query count. So a tiny country where 80% of the queries are for "bananas" will get twice the score of a giant country where only 40% of the queries are for "bananas"."
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Statista. (October 27, 2022). Search interest of consumers in the search term "PayPal" in 219 different countries and territories worldwide from December 2021 to September 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1342082/paypal-online-search-interest-country/
Statista. "Search interest of consumers in the search term "PayPal" in 219 different countries and territories worldwide from December 2021 to September 2022." Chart. October 27, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1342082/paypal-online-search-interest-country/
Statista. (2022). Search interest of consumers in the search term "PayPal" in 219 different countries and territories worldwide from December 2021 to September 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1342082/paypal-online-search-interest-country/
Statista. "Search Interest of Consumers in The Search Term "Paypal" in 219 Different Countries and Territories Worldwide from December 2021 to September 2022." Statista, Statista Inc., 27 Oct 2022, https://www.statista.com/statistics/1342082/paypal-online-search-interest-country/
Statista, Search interest of consumers in the search term "PayPal" in 219 different countries and territories worldwide from December 2021 to September 2022 Statista, https://www.statista.com/statistics/1342082/paypal-online-search-interest-country/ (last visited July 22, 2024)
Search interest of consumers in the search term "PayPal" in 219 different countries and territories worldwide from December 2021 to September 2022 [Graph], Statista, October 27, 2022. [Online]. Available: https://www.statista.com/statistics/1342082/paypal-online-search-interest-country/