A 2022 survey explored the sustainable initiatives that travelers were willing to adopt in Europe, the United States, Canada, Australia, and Thailand. When asked if they stayed in locally owned accommodation, a combined total of 84 percent of European respondents stated either "yes, and I am already doing it every time", "yes, and I am doing it when I can", or "yes, I would be ready to do it". Meanwhile, the smaller total of 76 percent of U.S. respondents also answered yes in some fashion.
Main sustainable initiatives travelers are willing to adopt worldwide in 2022, by region
Characteristic
Europe¹
United States
Canada
Australia
Thailand
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share of respondents that stated "yes, and I am already doing it every time", "yes, and I am doing it when I can", or "yes, I would be ready to do it"
Method of interview
Online survey
Supplementary notes
¹ European countries include: Austria, Belgium, the Czech Republic, France, Germany, Italy, Poland, Portugal, Spain, Switzerland, and the United Kingdom.
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Ipsos. (June 14, 2022). Main sustainable initiatives travelers are willing to adopt worldwide in 2022, by region [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1341992/main-sustainable-initiatives-travelers-adopt-worldwide-by-region/
Ipsos. "Main sustainable initiatives travelers are willing to adopt worldwide in 2022, by region." Chart. June 14, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1341992/main-sustainable-initiatives-travelers-adopt-worldwide-by-region/
Ipsos. (2022). Main sustainable initiatives travelers are willing to adopt worldwide in 2022, by region. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1341992/main-sustainable-initiatives-travelers-adopt-worldwide-by-region/
Ipsos. "Main Sustainable Initiatives Travelers Are Willing to Adopt Worldwide in 2022, by Region." Statista, Statista Inc., 14 Jun 2022, https://www.statista.com/statistics/1341992/main-sustainable-initiatives-travelers-adopt-worldwide-by-region/
Ipsos, Main sustainable initiatives travelers are willing to adopt worldwide in 2022, by region Statista, https://www.statista.com/statistics/1341992/main-sustainable-initiatives-travelers-adopt-worldwide-by-region/ (last visited July 22, 2024)
Main sustainable initiatives travelers are willing to adopt worldwide in 2022, by region [Graph], Ipsos, June 14, 2022. [Online]. Available: https://www.statista.com/statistics/1341992/main-sustainable-initiatives-travelers-adopt-worldwide-by-region/
