Caribbean: social media users by platform 2028

Significant fluctuations are estimated for all segments over the forecast period for the reach by social network. Overall, the indicator appears to follow a positive trend, as there are more increasing values than decreasing values expected in the individual segments until 2028. Among them, the segment Facebook achieves the relatively highest value throughout the entire period, reaching 24.02 million users.

Find further statistics on other topics such as a comparison of the ad spending in Spain and a comparison of the ad spending in the United States.

The Statista Market Insights cover a broad range of additional markets.

Number of users of selected social media platforms in Caribbean from 2018 to 2028, by platform (in millions)

Characteristic	Total	Facebook	Instagram	TikTok	Snapchat	LinkedIn	Pinterest	Twitter	Reddit	Tumblr
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-
-	-	-	-	-	-	-	-	-	-	-

Download

Source

Show detailed source information?

Already a member?

Source

Use Ask Statista Research Service

Release date

November 2023

More information

Region

LAC

Survey time period

2018 to 2028

Supplementary notes

Data provided by Statista Market Insights are estimates.Definition:
Social Media Advertising is a form of online digital marketing in which paid banner and video ad campaigns are run on social media platforms to reach the target audiences. Marketers can promote brands, products, and services and increase purchase intention.

Additional information:
Social Media Advertising comprises advertising spending, users, average revenue per user, and key players. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Social Media Advertising include Facebook, Instagram, Twitter, TikTok, LinkedIn, Weibo, Naver, and Kakao. For more information on the data displayed, use the info button right next to the boxes.

Citation formats