According to the results of a survey carried out in 2022, for the Halloween season, 70 percent of both Gen Z and millennial consumers worldwide stated that they planned to purchase specific Halloween make-up.
Consumers who plan to buy specific make-up for Halloween worldwide in 2022, by generation
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Klarna. (October 25, 2022). Consumers who plan to buy specific make-up for Halloween worldwide in 2022, by generation [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1341606/make-up-shopping-for-halloween-worldwide-by-generation/
Klarna. "Consumers who plan to buy specific make-up for Halloween worldwide in 2022, by generation." Chart. October 25, 2022. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1341606/make-up-shopping-for-halloween-worldwide-by-generation/
Klarna. (2022). Consumers who plan to buy specific make-up for Halloween worldwide in 2022, by generation. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1341606/make-up-shopping-for-halloween-worldwide-by-generation/
Klarna. "Consumers Who Plan to Buy Specific Make-up for Halloween Worldwide in 2022, by Generation." Statista, Statista Inc., 25 Oct 2022, https://www.statista.com/statistics/1341606/make-up-shopping-for-halloween-worldwide-by-generation/
Klarna, Consumers who plan to buy specific make-up for Halloween worldwide in 2022, by generation Statista, https://www.statista.com/statistics/1341606/make-up-shopping-for-halloween-worldwide-by-generation/ (last visited November 23, 2024)
Consumers who plan to buy specific make-up for Halloween worldwide in 2022, by generation [Graph], Klarna, October 25, 2022. [Online]. Available: https://www.statista.com/statistics/1341606/make-up-shopping-for-halloween-worldwide-by-generation/