According to a survey in Singapore as of July 2022, about 47.79 percent of respondents used social media the most during the night, after eight pm in the evening. Meanwhile, usage in the early morning was the least popular time for social media users, accounted for 9.78 percent of the Singaporean respondents.
Most active times of day on social media platforms among consumers in Singapore as of July 2022
Characteristic
Share of respondents
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Standard Insights. (September 13, 2022). Most active times of day on social media platforms among consumers in Singapore as of July 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1341368/singapore-most-active-time-of-day-on-social-media/
Standard Insights. "Most active times of day on social media platforms among consumers in Singapore as of July 2022." Chart. September 13, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1341368/singapore-most-active-time-of-day-on-social-media/
Standard Insights. (2022). Most active times of day on social media platforms among consumers in Singapore as of July 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1341368/singapore-most-active-time-of-day-on-social-media/
Standard Insights. "Most Active times of Day on Social Media Platforms among Consumers in Singapore as of July 2022." Statista, Statista Inc., 13 Sep 2022, https://www.statista.com/statistics/1341368/singapore-most-active-time-of-day-on-social-media/
Standard Insights, Most active times of day on social media platforms among consumers in Singapore as of July 2022 Statista, https://www.statista.com/statistics/1341368/singapore-most-active-time-of-day-on-social-media/ (last visited August 25, 2024)
Most active times of day on social media platforms among consumers in Singapore as of July 2022 [Graph], Standard Insights, September 13, 2022. [Online]. Available: https://www.statista.com/statistics/1341368/singapore-most-active-time-of-day-on-social-media/