The 2022/23 NHL season was a landmark one for sponsors. For the first time ever, players skated in jerseys emblazoned with sponsors' logos. During a September 2022 survey in the United States, one fifth of NHL fans strongly supported having a sponsor's logo on jerseys. Meanwhile, 10 percent of respondents strongly opposed this idea.
Public opinion on National Hockey League teams placing a sponsor's logo on jerseys in the United States as of September 2022
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Morning Consult. (October 12, 2022). Public opinion on National Hockey League teams placing a sponsor's logo on jerseys in the United States as of September 2022 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1341292/nhl-jersey-sponsorship-opinion/
Morning Consult. "Public opinion on National Hockey League teams placing a sponsor's logo on jerseys in the United States as of September 2022." Chart. October 12, 2022. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1341292/nhl-jersey-sponsorship-opinion/
Morning Consult. (2022). Public opinion on National Hockey League teams placing a sponsor's logo on jerseys in the United States as of September 2022. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1341292/nhl-jersey-sponsorship-opinion/
Morning Consult. "Public Opinion on National Hockey League Teams Placing a Sponsor's Logo on Jerseys in The United States as of September 2022." Statista, Statista Inc., 12 Oct 2022, https://www.statista.com/statistics/1341292/nhl-jersey-sponsorship-opinion/
Morning Consult, Public opinion on National Hockey League teams placing a sponsor's logo on jerseys in the United States as of September 2022 Statista, https://www.statista.com/statistics/1341292/nhl-jersey-sponsorship-opinion/ (last visited November 22, 2024)
Public opinion on National Hockey League teams placing a sponsor's logo on jerseys in the United States as of September 2022 [Graph], Morning Consult, October 12, 2022. [Online]. Available: https://www.statista.com/statistics/1341292/nhl-jersey-sponsorship-opinion/
