In 2021, a survey in France among marketing specialists found out that 92 percent of more experienced marketers perceived influence is an effective marketing leverage. By comparison, 80 percent of marketers without experience did the same. Overall, the belief in influence as an effective marketing leverage increased with the experience of the marketing specialist.
Share of marketing professionals that agreed that influence is an effective marketing tool in France as of October 2021, by duration of work experience
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Reech (@Reech_com). (November 8, 2022). Share of marketing professionals that agreed that influence is an effective marketing tool in France as of October 2021, by duration of work experience [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1340841/influencer-marketing-effective-france/
Reech (@Reech_com). "Share of marketing professionals that agreed that influence is an effective marketing tool in France as of October 2021, by duration of work experience." Chart. November 8, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1340841/influencer-marketing-effective-france/
Reech (@Reech_com). (2022). Share of marketing professionals that agreed that influence is an effective marketing tool in France as of October 2021, by duration of work experience. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1340841/influencer-marketing-effective-france/
Reech (@Reech_com). "Share of Marketing Professionals That Agreed That Influence Is An Effective Marketing Tool in France as of October 2021, by Duration of Work Experience." Statista, Statista Inc., 8 Nov 2022, https://www.statista.com/statistics/1340841/influencer-marketing-effective-france/
Reech (@Reech_com), Share of marketing professionals that agreed that influence is an effective marketing tool in France as of October 2021, by duration of work experience Statista, https://www.statista.com/statistics/1340841/influencer-marketing-effective-france/ (last visited December 22, 2024)
Share of marketing professionals that agreed that influence is an effective marketing tool in France as of October 2021, by duration of work experience [Graph], Reech (@Reech_com), November 8, 2022. [Online]. Available: https://www.statista.com/statistics/1340841/influencer-marketing-effective-france/
