Distribution of Amazon's ad spending in Brazil 2022, by medium

Published by
J. G. Navarro,
Oct 22, 2024

In 2022, almost two-thirds (or about 64.4 percent) of Amazon's advertising spending in Brazil was allocated to digital channels.TV and outdoor media respectively accounted for around 29 and six percent of the company's ad expenditure in the South American country.

Distribution of Amazon's advertising spending in Brazil in 2022, by medium

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Release date

September 2023

Region

Brazil

Survey time period

2022

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Statistics on " Digital advertising in Brazil "

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Global & regional overview

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Brazilian overview

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Advertisers

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Programmatic

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Digital retail media

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Third-party cookie deprecation

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Digital consumer insights

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Topics

Amazon advertising in the U.S.AmazonDigital retail media advertising in the United StatesDigital retail media advertising worldwideDigital retail media advertising in Latin America
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