In 2021, social commerce sales amounted to some 351.6 billion U.S. dollars in China. Notably, the country had about 850 million social commerce users that year. Meanwhile, sales through social media channels generated approximately 36.6 billion dollars in the United States, with nearly 97 million social buyers.
Retail social commerce sales in China and the United States in 2021
(in billion U.S. dollars)
Products or services ordered on social networks such as Pinterest, Facebook, Instagram, VK, and WeChat, and Line. Excludes tips, travel, gambling, food and drink services, events, subscriptions, money transfers, bill payments, and other regulated industries.
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Shopify. (February 16, 2022). Retail social commerce sales in China and the United States in 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1340264/social-commerce-sales-china-united-states/
Shopify. "Retail social commerce sales in China and the United States in 2021 (in billion U.S. dollars)." Chart. February 16, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1340264/social-commerce-sales-china-united-states/
Shopify. (2022). Retail social commerce sales in China and the United States in 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1340264/social-commerce-sales-china-united-states/
Shopify. "Retail Social Commerce Sales in China and The United States in 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 16 Feb 2022, https://www.statista.com/statistics/1340264/social-commerce-sales-china-united-states/
Shopify, Retail social commerce sales in China and the United States in 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1340264/social-commerce-sales-china-united-states/ (last visited December 22, 2024)
Retail social commerce sales in China and the United States in 2021 (in billion U.S. dollars) [Graph], Shopify, February 16, 2022. [Online]. Available: https://www.statista.com/statistics/1340264/social-commerce-sales-china-united-states/
