According to a survey conducted in the United States in 2023, over half of back-to-school (BTS) shoppers will be looking for alternative, less expensive products while shopping for supplies, due to the impact of inflation. Less than one in five surveyed BTS consumers said inflation would have no impact on their brand and product choices.
Has inflation impacted what brand and/or product choices you will make during back-to-school shopping?
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inMarket. (July 27, 2023). Has inflation impacted what brand and/or product choices you will make during back-to-school shopping? [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1339450/impact-of-inflation-on-bts-shopping-usa/
inMarket. "Has inflation impacted what brand and/or product choices you will make during back-to-school shopping?." Chart. July 27, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1339450/impact-of-inflation-on-bts-shopping-usa/
inMarket. (2023). Has inflation impacted what brand and/or product choices you will make during back-to-school shopping?. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1339450/impact-of-inflation-on-bts-shopping-usa/
inMarket. "Has Inflation Impacted What Brand And/or Product Choices You Will Make during Back-to-school Shopping?." Statista, Statista Inc., 27 Jul 2023, https://www.statista.com/statistics/1339450/impact-of-inflation-on-bts-shopping-usa/
inMarket, Has inflation impacted what brand and/or product choices you will make during back-to-school shopping? Statista, https://www.statista.com/statistics/1339450/impact-of-inflation-on-bts-shopping-usa/ (last visited December 21, 2024)
Has inflation impacted what brand and/or product choices you will make during back-to-school shopping? [Graph], inMarket, July 27, 2023. [Online]. Available: https://www.statista.com/statistics/1339450/impact-of-inflation-on-bts-shopping-usa/