According to a survey conducted in India between 2020 and 2021, 68 percent of online shoppers were from urban regions of the south Asian country in 2021. However, a major share of online shoppers was estimated to be from rural areas by 2030.
Share of online shoppers in India in 2021, with estimates until 2030, by area
Characteristic
Urban
Rural
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BCG India. (June 27, 2022). Share of online shoppers in India in 2021, with estimates until 2030, by area [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1339219/india-online-shoppers-share-by-area/
BCG India. "Share of online shoppers in India in 2021, with estimates until 2030, by area." Chart. June 27, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1339219/india-online-shoppers-share-by-area/
BCG India. (2022). Share of online shoppers in India in 2021, with estimates until 2030, by area. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1339219/india-online-shoppers-share-by-area/
BCG India. "Share of Online Shoppers in India in 2021, with Estimates until 2030, by Area." Statista, Statista Inc., 27 Jun 2022, https://www.statista.com/statistics/1339219/india-online-shoppers-share-by-area/
BCG India, Share of online shoppers in India in 2021, with estimates until 2030, by area Statista, https://www.statista.com/statistics/1339219/india-online-shoppers-share-by-area/ (last visited August 24, 2024)
Share of online shoppers in India in 2021, with estimates until 2030, by area [Graph], BCG India, June 27, 2022. [Online]. Available: https://www.statista.com/statistics/1339219/india-online-shoppers-share-by-area/