According to a survey conducted among companies in the United Kingdom, Belgium, Germany, Spain, and France in July 2022, 89.5 percent of respondents thought incorporating sustainability topics in their marketing strategy was worth the return on investment. Conversely, only 10.5 percent of respondents deemed sustainability topics unworthy of the return on investment.
Share of companies deeming sustainable marketing campaigns worthy of return on investment in Europe as of July 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Sortlist. (September 9, 2022). Share of companies deeming sustainable marketing campaigns worthy of return on investment in Europe as of July 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1338840/companies-deeming-sustainable-campaigns-worthy-roi-europe/
Sortlist. "Share of companies deeming sustainable marketing campaigns worthy of return on investment in Europe as of July 2022." Chart. September 9, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1338840/companies-deeming-sustainable-campaigns-worthy-roi-europe/
Sortlist. (2022). Share of companies deeming sustainable marketing campaigns worthy of return on investment in Europe as of July 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1338840/companies-deeming-sustainable-campaigns-worthy-roi-europe/
Sortlist. "Share of Companies Deeming Sustainable Marketing Campaigns Worthy of Return on Investment in Europe as of July 2022." Statista, Statista Inc., 9 Sep 2022, https://www.statista.com/statistics/1338840/companies-deeming-sustainable-campaigns-worthy-roi-europe/
Sortlist, Share of companies deeming sustainable marketing campaigns worthy of return on investment in Europe as of July 2022 Statista, https://www.statista.com/statistics/1338840/companies-deeming-sustainable-campaigns-worthy-roi-europe/ (last visited December 22, 2024)
Share of companies deeming sustainable marketing campaigns worthy of return on investment in Europe as of July 2022 [Graph], Sortlist, September 9, 2022. [Online]. Available: https://www.statista.com/statistics/1338840/companies-deeming-sustainable-campaigns-worthy-roi-europe/
