According to the results of a recent survey carried out in the United States, 60 percent of millennial respondents stated that they purchased a recreational sexual wellness product online before and that they would do it again. Around 52 percent of respondents belonging to Gen X stated the same.
Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by generation
The source does not specify the type of survey. The source formulated the question as follows: "Have you ever purchased a recreational sexual wellness product (i.e. sex toys, BDSM) online before, and if so, would you do it again?"
Percentage points exceeding 100 percent are probably due to rounding.
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Latana. (September 27, 2022). Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by generation [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1338422/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/
Latana. "Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by generation." Chart. September 27, 2022. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1338422/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/
Latana. (2022). Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by generation. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1338422/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/
Latana. "Number of Consumers Who Bought Sexual Wellness Products Online and Would Repurchase Them in The United States in 2022, by Generation." Statista, Statista Inc., 27 Sep 2022, https://www.statista.com/statistics/1338422/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/
Latana, Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by generation Statista, https://www.statista.com/statistics/1338422/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/ (last visited December 23, 2024)
Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by generation [Graph], Latana, September 27, 2022. [Online]. Available: https://www.statista.com/statistics/1338422/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/
