The August 2022 edition of the annual video gaming convention Gamescom in Germany generated significant online buzz. Overall, Generation Z accounted for 72 percent of global social media audiences discussing the video gaming convention online. Millennials accounted for 22 percent of global Gamescom audiences on social media.
Distribution of global social media audiences discussing video game convention Gamescom as of August 2022, by age group
Characteristic
Share of audience
Gen Z (9-24)
72%
Millennials (25-40)
22%
Generation X (41-56)
4%
Baby Boomers (>56)
2%
0%10%20%30%40%50%60%70%80%
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Cision. (September 19, 2022). Distribution of global social media audiences discussing video game convention Gamescom as of August 2022, by age group [Graph]. In Statista. Retrieved April 26, 2025, from https://www.statista.com/statistics/1338278/gamescom-social-media-audience-age/
Cision. "Distribution of global social media audiences discussing video game convention Gamescom as of August 2022, by age group." Chart. September 19, 2022. Statista. Accessed April 26, 2025. https://www.statista.com/statistics/1338278/gamescom-social-media-audience-age/
Cision. (2022). Distribution of global social media audiences discussing video game convention Gamescom as of August 2022, by age group. Statista. Statista Inc.. Accessed: April 26, 2025. https://www.statista.com/statistics/1338278/gamescom-social-media-audience-age/
Cision. "Distribution of Global Social Media Audiences Discussing Video Game Convention Gamescom as of August 2022, by Age Group." Statista, Statista Inc., 19 Sep 2022, https://www.statista.com/statistics/1338278/gamescom-social-media-audience-age/
Cision, Distribution of global social media audiences discussing video game convention Gamescom as of August 2022, by age group Statista, https://www.statista.com/statistics/1338278/gamescom-social-media-audience-age/ (last visited April 26, 2025)
Distribution of global social media audiences discussing video game convention Gamescom as of August 2022, by age group [Graph], Cision, September 19, 2022. [Online]. Available: https://www.statista.com/statistics/1338278/gamescom-social-media-audience-age/
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