At 50 percent, men were the group of shoppers in the United Kingdom who shopped mostly online for clothing and shoes the most as of the second quarter of 2023. Women followed with about 46 percent purchasing apparel mostly online.
Share of shoppers buying clothing and shoes online in the United Kingdom (UK) in the 2nd quarter 2023, by gender
19,293 total consumers participated in the survey in the following countries: the U.S., UK, Australia, Germany, Austria, the Netherlands, Belgium, France, Sweden, Norway, Finland, New Zealand, Italy, Poland, Portugal, Spain, Czechia, and Greece.
*A minimum of 1,000 respondents were surveyed in each country.
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Klarna. (July 3, 2023). Share of shoppers buying clothing and shoes online in the United Kingdom (UK) in the 2nd quarter 2023, by gender [Graph]. In Statista. Retrieved December 27, 2024, from https://www.statista.com/statistics/1337868/online-fashion-shoppers-by-gender-uk/
Klarna. "Share of shoppers buying clothing and shoes online in the United Kingdom (UK) in the 2nd quarter 2023, by gender." Chart. July 3, 2023. Statista. Accessed December 27, 2024. https://www.statista.com/statistics/1337868/online-fashion-shoppers-by-gender-uk/
Klarna. (2023). Share of shoppers buying clothing and shoes online in the United Kingdom (UK) in the 2nd quarter 2023, by gender. Statista. Statista Inc.. Accessed: December 27, 2024. https://www.statista.com/statistics/1337868/online-fashion-shoppers-by-gender-uk/
Klarna. "Share of Shoppers Buying Clothing and Shoes Online in The United Kingdom (Uk) in The 2nd Quarter 2023, by Gender." Statista, Statista Inc., 3 Jul 2023, https://www.statista.com/statistics/1337868/online-fashion-shoppers-by-gender-uk/
Klarna, Share of shoppers buying clothing and shoes online in the United Kingdom (UK) in the 2nd quarter 2023, by gender Statista, https://www.statista.com/statistics/1337868/online-fashion-shoppers-by-gender-uk/ (last visited December 27, 2024)
Share of shoppers buying clothing and shoes online in the United Kingdom (UK) in the 2nd quarter 2023, by gender [Graph], Klarna, July 3, 2023. [Online]. Available: https://www.statista.com/statistics/1337868/online-fashion-shoppers-by-gender-uk/
