In a survey conducted in urban areas in Kenya in July 2021, wine was in highest demand in the country, scoring an index of 0.06. This was in comparison to other alcoholic beverages such as beer and whisky. According to the retail demand index, values close to 0.25 signifiy a high demand, while an index around minus 0.25 refer to a low demand.
Demand for alcoholic beverages in Kenya as of July 2021, by type
Figures have been rounded and may appear different from source figures.
The retail demand index considers consumer demand for a category of retail and gives information on how the demand is impacted by consumer behaviors. The index ranges from + 0.25 to -0.25.
An index level close to 0.25 means demand is high, while an index level close to -0.25 means demand is low.
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KASI Insight. (September 15, 2022). Demand for alcoholic beverages in Kenya as of July 2021, by type [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/1337698/demand-for-alcoholic-beverages-in-kenya-by-type/
KASI Insight. "Demand for alcoholic beverages in Kenya as of July 2021, by type." Chart. September 15, 2022. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/1337698/demand-for-alcoholic-beverages-in-kenya-by-type/
KASI Insight. (2022). Demand for alcoholic beverages in Kenya as of July 2021, by type. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/1337698/demand-for-alcoholic-beverages-in-kenya-by-type/
KASI Insight. "Demand for Alcoholic Beverages in Kenya as of July 2021, by Type." Statista, Statista Inc., 15 Sep 2022, https://www.statista.com/statistics/1337698/demand-for-alcoholic-beverages-in-kenya-by-type/
KASI Insight, Demand for alcoholic beverages in Kenya as of July 2021, by type Statista, https://www.statista.com/statistics/1337698/demand-for-alcoholic-beverages-in-kenya-by-type/ (last visited November 05, 2024)
Demand for alcoholic beverages in Kenya as of July 2021, by type [Graph], KASI Insight, September 15, 2022. [Online]. Available: https://www.statista.com/statistics/1337698/demand-for-alcoholic-beverages-in-kenya-by-type/
