According to a survey among consumers in Southeast Asia from February 2022, 45.5 percent of the respondents used social media the most during the night, past eight in the evening. Early in the morning was the quietest time for social media users, with 6.6 percent of the respondents in Southeast Asia using social media the most before eight in the morning in 2022.
Most active times of day on social media in Southeast Asia in 2022
includes respondents from Myanmar, Vietnam, Laos, Thailand, Cambodia, Singapore, the Philippines, Malaysia, and Indonesia
Method of interview
Online survey
Supplementary notes
Survey question: Around what time among the following are you the most active on social media?
Number of respondents as follows:
Myanmar: 1,247;
Vietnam: 1,018;
Laos: 1,142
Thailand: 1,024;
Cambodia: 1,018;
Singapore: 1,092;
the Philippines: 1,114;
Malaysia: 1,334;
and Indonesia: 1,250.
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Standard Insights. (September 13, 2022). Most active times of day on social media in Southeast Asia in 2022 [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1337686/sea-most-active-times-of-day-on-social-media/
Standard Insights. "Most active times of day on social media in Southeast Asia in 2022." Chart. September 13, 2022. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1337686/sea-most-active-times-of-day-on-social-media/
Standard Insights. (2022). Most active times of day on social media in Southeast Asia in 2022. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1337686/sea-most-active-times-of-day-on-social-media/
Standard Insights. "Most Active times of Day on Social Media in Southeast Asia in 2022." Statista, Statista Inc., 13 Sep 2022, https://www.statista.com/statistics/1337686/sea-most-active-times-of-day-on-social-media/
Standard Insights, Most active times of day on social media in Southeast Asia in 2022 Statista, https://www.statista.com/statistics/1337686/sea-most-active-times-of-day-on-social-media/ (last visited October 02, 2024)
Most active times of day on social media in Southeast Asia in 2022 [Graph], Standard Insights, September 13, 2022. [Online]. Available: https://www.statista.com/statistics/1337686/sea-most-active-times-of-day-on-social-media/