U.S. leading social media platform users 2023, by income

Published by
Stacy Jo Dixon,
Jan 16, 2024
As of November 2023, 66 percent of BeReal users in the United States were from high-income households. After BeReal, LinkedIn also saw a large share of users from high-income households in the United States, with 54 percent belonging to that economic group. Additionally, X (formerly Twitter) was also used more by users with higher incomes.

Distribution of leading social media platform users in the United States as of November 2023, by income

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

November 2023

Region

United States

Survey time period

October 4, 2023 to September 29, 2023

Number of respondents

60,115 respondents

Age group

18-64 years

Special properties

social media platform users in the U.S.

Method of interview

Online survey

Supplementary notes

Values may not sum up to 100 percent due to rounding.

Original questions:

’’How old are you?’’; Single Pick;

"What social media platforms do you use regularly?

This does not include instant messengers such as WhatsApp"; Multi Pick;

Base for each app:

* Users of social media platforms (total) n= 7,479
Facebook users n= 5,845
Instagram users n= 3,944
LinkedIn users n= 1,526
Pinterest users n= 2,168
Reddit users n=1,280
Snapchat users n= 2,418
TikTok users n= 2,727
Tumblr users n= 479
Twitch users n= 730
Twitter users n= 2,320
YouTube users n= 5,037

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Social media and politics in the United States "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Social media and politics in the United States

Overview

7

Demographics

5

Online activism

6

U.S. Congress and social media

5

Political advertising online

6

Further Content: You might find this interesting as well

Topics

Social media and politics in the United StatesSocial media usage in the United StatesSocial media usage in BrazilMobile social media usage in the United StatesSocial media news consumption in the United States
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.