In the observed period, internet advertising expenditure increased steadily in Czechia. In 2011, only 18.3 percent of spending went into internet advertising. However, this figure reached 50.2 percent in 2021. The amount of money flowing into advertising on the other media decreased over these years, with the print media losing almost 20 percent of share on the total advertising expenditures, going from 29.8 percent to 9.9 percent.
Share of advertising expenditure in list price in Czechia from 2011 to 2021, by medium
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Association for Internet Development. (April 11, 2022). Share of advertising expenditure in list price in Czechia from 2011 to 2021, by medium [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1337463/share-of-ad-spending-in-czechia-by-medium/
Association for Internet Development. "Share of advertising expenditure in list price in Czechia from 2011 to 2021, by medium." Chart. April 11, 2022. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1337463/share-of-ad-spending-in-czechia-by-medium/
Association for Internet Development. (2022). Share of advertising expenditure in list price in Czechia from 2011 to 2021, by medium. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1337463/share-of-ad-spending-in-czechia-by-medium/
Association for Internet Development. "Share of Advertising Expenditure in List Price in Czechia from 2011 to 2021, by Medium." Statista, Statista Inc., 11 Apr 2022, https://www.statista.com/statistics/1337463/share-of-ad-spending-in-czechia-by-medium/
Association for Internet Development, Share of advertising expenditure in list price in Czechia from 2011 to 2021, by medium Statista, https://www.statista.com/statistics/1337463/share-of-ad-spending-in-czechia-by-medium/ (last visited October 31, 2024)
Share of advertising expenditure in list price in Czechia from 2011 to 2021, by medium [Graph], Association for Internet Development, April 11, 2022. [Online]. Available: https://www.statista.com/statistics/1337463/share-of-ad-spending-in-czechia-by-medium/
