In 2021, a survey conducted in South Africa about the distribution of LinkedIn users by province found that the largest share of users was based in North West. The rate of users using the application 'yesterday and today' was roughly 50 percent. The other provinces had significantly lower shares.
Distribution of LinkedIn users in South Africa in 2021, by province
Characteristic
Share of users
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January 18 to May 14 and July 13 to Semptember 31, 2021
Number of respondents
24,666 respondents
Age group
15 years and older
Special properties
The data was collected in two waves
Supplementary notes
TGI/AskAfrika annually interviews 24,666 respondents, aged 15+ living in urban areas with 8000 or more inhabitants, using a stratified random probability sample. The data is weighted to the South African national statistics service "Statistics South Africa's" population estimates, which allows for an accurate representation of 27.76 million South Africans.
To ensure a nationally representative sample, the survey is based on enumerated area (EA) sampling.
The source adds that users included here are LinkedIn users who used the platform yesterday and today (at the time the survey was conducted).
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Ornico, & World Wide Worx. (June 30, 2022). Distribution of LinkedIn users in South Africa in 2021, by province [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1337041/share-of-linkedin-users-in-south-africa-by-province/
Ornico, und World Wide Worx. "Distribution of LinkedIn users in South Africa in 2021, by province." Chart. June 30, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1337041/share-of-linkedin-users-in-south-africa-by-province/
Ornico, World Wide Worx. (2022). Distribution of LinkedIn users in South Africa in 2021, by province. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1337041/share-of-linkedin-users-in-south-africa-by-province/
Ornico, and World Wide Worx. "Distribution of Linkedin Users in South Africa in 2021, by Province." Statista, Statista Inc., 30 Jun 2022, https://www.statista.com/statistics/1337041/share-of-linkedin-users-in-south-africa-by-province/
Ornico & World Wide Worx, Distribution of LinkedIn users in South Africa in 2021, by province Statista, https://www.statista.com/statistics/1337041/share-of-linkedin-users-in-south-africa-by-province/ (last visited July 22, 2024)
Distribution of LinkedIn users in South Africa in 2021, by province [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: https://www.statista.com/statistics/1337041/share-of-linkedin-users-in-south-africa-by-province/