Intended e-commerce spend share in Italy 2022, by category

Published by Daniela Coppola, May 14, 2024
As of August 2022, consumers in Italy planned to spend the highest share on online shopping in the electronics category at 45 percent, followed by the clothing and footwear category at 33 percent. In contrast, Italian shoppers would allocate a mere nine percent of their expenditure to online groceries.

Intended online spending share among consumers in Italy in August 2022, by category

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Release date

September 2022

Region

Italy

Survey time period

August 28, 2022

Number of respondents

approx. 1,000 respondents

Age group

18 years and older

Method of interview

Online panel

Supplementary notes

The date of publication is the date of access.

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Overview

7

Shoppers

7

Spending & payments

6

Delivery

6

E-services

6

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