A survey conducted in the United States in 2022 found that to improve their online reputation, multifamily property companies were most likely to periodically encourage reviews in resident communication. Approximately 65 percent of respondents were likely to encourage reviews. Meanwhile, 61 percent said they responded individually to positive reviews and 47 responded individually to negative reviews. On average, a rental property received approximately 115 online reviews across multiple sites in 2021, with Google accounting for the largest market share.
Actions undertaken by multifamily property companies to encourage more favorable online reviews in the United States in 2022
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Zego. (June 15, 2022). Actions undertaken by multifamily property companies to encourage more favorable online reviews in the United States in 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1336408/improvement-of-online-reviews-actions-by-multifamily-companies-usa/
Zego. "Actions undertaken by multifamily property companies to encourage more favorable online reviews in the United States in 2022." Chart. June 15, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1336408/improvement-of-online-reviews-actions-by-multifamily-companies-usa/
Zego. (2022). Actions undertaken by multifamily property companies to encourage more favorable online reviews in the United States in 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1336408/improvement-of-online-reviews-actions-by-multifamily-companies-usa/
Zego. "Actions Undertaken by Multifamily Property Companies to Encourage More Favorable Online Reviews in The United States in 2022." Statista, Statista Inc., 15 Jun 2022, https://www.statista.com/statistics/1336408/improvement-of-online-reviews-actions-by-multifamily-companies-usa/
Zego, Actions undertaken by multifamily property companies to encourage more favorable online reviews in the United States in 2022 Statista, https://www.statista.com/statistics/1336408/improvement-of-online-reviews-actions-by-multifamily-companies-usa/ (last visited July 22, 2024)
Actions undertaken by multifamily property companies to encourage more favorable online reviews in the United States in 2022 [Graph], Zego, June 15, 2022. [Online]. Available: https://www.statista.com/statistics/1336408/improvement-of-online-reviews-actions-by-multifamily-companies-usa/