Multifamily property companies' actions for online reviews improvement U.S. 2022

Published by Statista Research Department, Dec 14, 2023
A survey conducted in the United States in 2022 found that to improve their online reputation, multifamily property companies were most likely to periodically encourage reviews in resident communication. Approximately 65 percent of respondents were likely to encourage reviews. Meanwhile, 61 percent said they responded individually to positive reviews and 47 responded individually to negative reviews. On average, a rental property received approximately 115 online reviews across multiple sites in 2021, with Google accounting for the largest market share.

Actions undertaken by multifamily property companies to encourage more favorable online reviews in the United States in 2022

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Release date

June 2022

Region

United States

Survey time period

March 2022

Number of respondents

600 respondents

Special properties

multifamily property managers with a minimum of 250 units

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