In 2022, the main reason why Brazilian consumers bought on social media was to get access to reviews from other customers. Among those surveyed, 57 percent reported purchasing via social networks for that exact reason. In addition, 52 percent of respondents said they purchased on social media to avoid being scammed.
Main reasons why consumers purchased on social media in Brazil in 2022
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All in. (August 6, 2022). Main reasons why consumers purchased on social media in Brazil in 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1336332/social-commerce-drivers-brazil/
All in. "Main reasons why consumers purchased on social media in Brazil in 2022." Chart. August 6, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1336332/social-commerce-drivers-brazil/
All in. (2022). Main reasons why consumers purchased on social media in Brazil in 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1336332/social-commerce-drivers-brazil/
All in. "Main Reasons Why Consumers Purchased on Social Media in Brazil in 2022." Statista, Statista Inc., 6 Aug 2022, https://www.statista.com/statistics/1336332/social-commerce-drivers-brazil/
All in, Main reasons why consumers purchased on social media in Brazil in 2022 Statista, https://www.statista.com/statistics/1336332/social-commerce-drivers-brazil/ (last visited December 22, 2024)
Main reasons why consumers purchased on social media in Brazil in 2022 [Graph], All in, August 6, 2022. [Online]. Available: https://www.statista.com/statistics/1336332/social-commerce-drivers-brazil/
