In Colombia, 38.6 percent of internet users discovered brands, products, and services via social media ads in the third quarter of 2023. Of the selected Latin American countries, Mexico ranked second, with 38.4 percent of respondents reporting that they found new brands through social network advertising. Meanwhile, social media ads reached 37 percent of Argentinian online users and 36.9 percent of Brazilians.
Share of online users who discovered new brands, products, and services via social media ads in selected Latin American countries in 3rd quarter 2023
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DataReportal, & We Are Social, & Meltwater. (February 9, 2023). Share of online users who discovered new brands, products, and services via social media ads in selected Latin American countries in 3rd quarter 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1336320/brand-discovery-social-media-ads-latin-america/
DataReportal, und We Are Social, und Meltwater. "Share of online users who discovered new brands, products, and services via social media ads in selected Latin American countries in 3rd quarter 2023." Chart. February 9, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1336320/brand-discovery-social-media-ads-latin-america/
DataReportal, We Are Social, Meltwater. (2023). Share of online users who discovered new brands, products, and services via social media ads in selected Latin American countries in 3rd quarter 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1336320/brand-discovery-social-media-ads-latin-america/
DataReportal, and We Are Social, and Meltwater. "Share of Online Users Who Discovered New Brands, Products, and Services via Social Media Ads in Selected Latin American Countries in 3rd Quarter 2023." Statista, Statista Inc., 9 Feb 2023, https://www.statista.com/statistics/1336320/brand-discovery-social-media-ads-latin-america/
DataReportal & We Are Social & Meltwater, Share of online users who discovered new brands, products, and services via social media ads in selected Latin American countries in 3rd quarter 2023 Statista, https://www.statista.com/statistics/1336320/brand-discovery-social-media-ads-latin-america/ (last visited July 22, 2024)
Share of online users who discovered new brands, products, and services via social media ads in selected Latin American countries in 3rd quarter 2023 [Graph], DataReportal, & We Are Social, & Meltwater, February 9, 2023. [Online]. Available: https://www.statista.com/statistics/1336320/brand-discovery-social-media-ads-latin-america/