A study conducted in the United States in 2022 found that 31 percent of social media users thought LinkedIn protected their privacy and data. Although LinkedIn gained the highest level of trust out of the selected online networks, trust around privacy and data given to the site decreased from 50 percent in 2020. In general, only 18 percent of social media users trusted Facebook with their data, making the social media giant the least trusted platform. Overall, levels in trust around data and privacy protection have decreased over the past few years across all major social networks.
Share of social media users in the United States who agree that selected social platforms protect their privacy and data from 2020 to 2022
among respondents who used each platform in the past 12 months and agree/strongly agree with the statement "I am confident that this social platform protects my privacy and data."
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DIW. (September 25, 2022). Share of social media users in the United States who agree that selected social platforms protect their privacy and data from 2020 to 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1336210/united-states-social-networks-protection-of-privacy-and-data/
DIW. "Share of social media users in the United States who agree that selected social platforms protect their privacy and data from 2020 to 2022." Chart. September 25, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1336210/united-states-social-networks-protection-of-privacy-and-data/
DIW. (2022). Share of social media users in the United States who agree that selected social platforms protect their privacy and data from 2020 to 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1336210/united-states-social-networks-protection-of-privacy-and-data/
DIW. "Share of Social Media Users in The United States Who Agree That Selected Social Platforms Protect Their Privacy and Data from 2020 to 2022." Statista, Statista Inc., 25 Sep 2022, https://www.statista.com/statistics/1336210/united-states-social-networks-protection-of-privacy-and-data/
DIW, Share of social media users in the United States who agree that selected social platforms protect their privacy and data from 2020 to 2022 Statista, https://www.statista.com/statistics/1336210/united-states-social-networks-protection-of-privacy-and-data/ (last visited December 21, 2024)
Share of social media users in the United States who agree that selected social platforms protect their privacy and data from 2020 to 2022 [Graph], DIW, September 25, 2022. [Online]. Available: https://www.statista.com/statistics/1336210/united-states-social-networks-protection-of-privacy-and-data/
