According to a 2022 survey, Facebook was the most used platform for social commerce in Mexico, with more than nine out of ten consumers saying they had purchased products and services through this network. Photo and video sharing app Instagram came in second place, with 38 percent of consumers using the platform to make purchases, followed by instant messaging platform WhatsApp with 34 percent.
Most used social networks to buy products and services in Mexico in 2022
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Capterra. (July 19, 2022). Most used social networks to buy products and services in Mexico in 2022 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1335981/social-commerce-platforms-mexico/
Capterra. "Most used social networks to buy products and services in Mexico in 2022." Chart. July 19, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1335981/social-commerce-platforms-mexico/
Capterra. (2022). Most used social networks to buy products and services in Mexico in 2022. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1335981/social-commerce-platforms-mexico/
Capterra. "Most Used Social Networks to Buy Products and Services in Mexico in 2022." Statista, Statista Inc., 19 Jul 2022, https://www.statista.com/statistics/1335981/social-commerce-platforms-mexico/
Capterra, Most used social networks to buy products and services in Mexico in 2022 Statista, https://www.statista.com/statistics/1335981/social-commerce-platforms-mexico/ (last visited November 21, 2024)
Most used social networks to buy products and services in Mexico in 2022 [Graph], Capterra, July 19, 2022. [Online]. Available: https://www.statista.com/statistics/1335981/social-commerce-platforms-mexico/
