According to a 2022 survey, 62 percent of online consumers in Brazil reported having already engaged in social commerce. Although the rest of the respondents had not yet tried this purchasing channel, 26 percent expressed interest in doing so.
Share of online consumers who had already shopped on social media in Brazil in 2022
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MarketingDirecto.com. (August 28, 2022). Share of online consumers who had already shopped on social media in Brazil in 2022 [Graph]. In Statista. Retrieved December 24, 2024, from https://www.statista.com/statistics/1335937/social-commerce-adoption-brazil/
MarketingDirecto.com. "Share of online consumers who had already shopped on social media in Brazil in 2022." Chart. August 28, 2022. Statista. Accessed December 24, 2024. https://www.statista.com/statistics/1335937/social-commerce-adoption-brazil/
MarketingDirecto.com. (2022). Share of online consumers who had already shopped on social media in Brazil in 2022. Statista. Statista Inc.. Accessed: December 24, 2024. https://www.statista.com/statistics/1335937/social-commerce-adoption-brazil/
MarketingDirecto.com. "Share of Online Consumers Who Had Already Shopped on Social Media in Brazil in 2022." Statista, Statista Inc., 28 Aug 2022, https://www.statista.com/statistics/1335937/social-commerce-adoption-brazil/
MarketingDirecto.com, Share of online consumers who had already shopped on social media in Brazil in 2022 Statista, https://www.statista.com/statistics/1335937/social-commerce-adoption-brazil/ (last visited December 24, 2024)
Share of online consumers who had already shopped on social media in Brazil in 2022 [Graph], MarketingDirecto.com, August 28, 2022. [Online]. Available: https://www.statista.com/statistics/1335937/social-commerce-adoption-brazil/
