Portugal: webshop traffic index 2020, by sector

In 2020, online stores from sectors such as fashion, multicategory, and sports were negatively impacted by the coronavirus (COVID-19) lockdown as indicated by the decrease in their website visits when compared to January 2020. The visit index for beauty and cosmetics, home and decoration, pharmacy, supermarket, toys and video games recorded higher numbers when compared to January 2020.

Traffic index of webshops in Portugal from January to June 2020, by sector

Characteristic	January	February	March	April	May	June
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Release date

July 2020

More information

Region

Portugal

Survey time period

January to June 2020

Supplementary notes

Top shopping sites and apps analyzed in Beauty and cosmetic sector include Notino, Cosmeticclick, Pluricosmetica, Perfumes&Companhia, Primor; Fashion include Showroomprive, Clubefashion, La Redute, Bershka, Mo-online, Venza, Zara, Tezenis, Mango, H&M, Pull&Bear, Stradivarius; Home and decoration include Leroy Merlin, IKEA, Aki, Conforama, Sklum, Moviflor, Castelbel; Multicategory includes Aliexpress, Wish, Ebay, Amazon, Joom, Banggood; Multicategory equipments include Worten, Fnac, PCDiga, Radiopopular, Electrofun, Mediamarkt, Apple; Office supplies include Staples, Printloja, ImpressoraJato, Creativecopias; Pets include Zooplus, Tiendanimal, Miscota, Goldpet, Petness, Barkyn, Wecanimal, Petcity; Pharma include Prozis, Mifarma, Celeiro, Asuafarmaciaonline, Nutritienda, Quirumed, Nutribio; Sports include Dectathlon, Adidas, Nike, Sportsdirect, Garmin; Supermarket includes Continente, Auchan, Dolce-Gusto, Intermache, Jumbo, Mercadao; Toys include Toysrus, Centroxogo, Autobrinca, Juguetilandia, Science4you; Video Games include Playstation, Steampowered, Nitendo, Gamingreplay.

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