During a survey carried out among moviegoers in the United States, approximately 95 percent said they looked for their favorite film genres, while 93 percent selected a movie based on the trailers. Nine out of 10 interviewees reported picking the latest installment of a favorite franchise.
Leading factors influencing moviegoing in the United States as of 1st quarter 2022
Characteristic
Share of respondents
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Media Play News. (April 21, 2022). Leading factors influencing moviegoing in the United States as of 1st quarter 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1334674/factors-influencing-moviegoing-united-states/
Media Play News. "Leading factors influencing moviegoing in the United States as of 1st quarter 2022." Chart. April 21, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1334674/factors-influencing-moviegoing-united-states/
Media Play News. (2022). Leading factors influencing moviegoing in the United States as of 1st quarter 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1334674/factors-influencing-moviegoing-united-states/
Media Play News. "Leading Factors Influencing Moviegoing in The United States as of 1st Quarter 2022." Statista, Statista Inc., 21 Apr 2022, https://www.statista.com/statistics/1334674/factors-influencing-moviegoing-united-states/
Media Play News, Leading factors influencing moviegoing in the United States as of 1st quarter 2022 Statista, https://www.statista.com/statistics/1334674/factors-influencing-moviegoing-united-states/ (last visited August 25, 2024)
Leading factors influencing moviegoing in the United States as of 1st quarter 2022 [Graph], Media Play News, April 21, 2022. [Online]. Available: https://www.statista.com/statistics/1334674/factors-influencing-moviegoing-united-states/