Average number of product categories bought online Singapore 2020-2022

Published by
R. Hirschmann,
May 29, 2024
In 2022, the average e-commerce shopper in Singapore bought on average 8.1 product categories online. This was an increase compared to the previous year. While Singapore's e-commerce consumer base is relatively small compared to the rest of Southeast Asia, its consumers spend more per transaction than in other Southeast Asian countries.

Average number of product categories bought online per e-commerce shopper in Singapore from 2020 to 2022

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Release date

September 2022

Region

Singapore

Survey time period

2020 to 2022

Number of respondents

15,767 respondents

Age group

16 years and older

Special properties

conducted among online shoppers in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam

Supplementary notes

Survey conducted among consumers in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam who have made an online purchase in the previous year.

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