During a 2022 survey carried out among consumers in the United States, 18 percent of respondents stated the advertising they saw on ad-supported websites they visited was frequently irrelevant. Various TV platforms delivered irrelevant ads most frequently.
Platforms where consumers received irrelevant advertising in the United States as of May 2022
Characteristic
Share of respondents
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Advertising Research Foundation. (September 21, 2022). Platforms where consumers received irrelevant advertising in the United States as of May 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1334420/platforms-irrelevant-ads-usa/
Advertising Research Foundation. "Platforms where consumers received irrelevant advertising in the United States as of May 2022." Chart. September 21, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1334420/platforms-irrelevant-ads-usa/
Advertising Research Foundation. (2022). Platforms where consumers received irrelevant advertising in the United States as of May 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1334420/platforms-irrelevant-ads-usa/
Advertising Research Foundation. "Platforms Where Consumers Received Irrelevant Advertising in The United States as of May 2022." Statista, Statista Inc., 21 Sep 2022, https://www.statista.com/statistics/1334420/platforms-irrelevant-ads-usa/
Advertising Research Foundation, Platforms where consumers received irrelevant advertising in the United States as of May 2022 Statista, https://www.statista.com/statistics/1334420/platforms-irrelevant-ads-usa/ (last visited July 22, 2024)
Platforms where consumers received irrelevant advertising in the United States as of May 2022 [Graph], Advertising Research Foundation, September 21, 2022. [Online]. Available: https://www.statista.com/statistics/1334420/platforms-irrelevant-ads-usa/