Based on a survey conducted among adult insurance owners in the United Kingdom in February 2024, 24 percent of respondents did not think it was necessary for insurers to collect data from sensors and connected devices and would prefer if they did not collect such data. 35 percent of respondents understood why insurance companies would want this type of data. However, they would prefer not to provide such information.
Share of insurance customers comfortable with their data being collected and analyzed by their insurer in the United Kingdom in 2024
Survey participants were asked "From car to home insurance, insurers increasingly integrate data points from sensors and connected devices to better understand risks select which option you agree with most".
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Guidewire Software. (May 9, 2024). Share of insurance customers comfortable with their data being collected and analyzed by their insurer in the United Kingdom in 2024 [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1333799/data-collection-preferences-of-insurance-customers-uk/
Guidewire Software. "Share of insurance customers comfortable with their data being collected and analyzed by their insurer in the United Kingdom in 2024." Chart. May 9, 2024. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1333799/data-collection-preferences-of-insurance-customers-uk/
Guidewire Software. (2024). Share of insurance customers comfortable with their data being collected and analyzed by their insurer in the United Kingdom in 2024. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1333799/data-collection-preferences-of-insurance-customers-uk/
Guidewire Software. "Share of Insurance Customers Comfortable with Their Data Being Collected and Analyzed by Their Insurer in The United Kingdom in 2024." Statista, Statista Inc., 9 May 2024, https://www.statista.com/statistics/1333799/data-collection-preferences-of-insurance-customers-uk/
Guidewire Software, Share of insurance customers comfortable with their data being collected and analyzed by their insurer in the United Kingdom in 2024 Statista, https://www.statista.com/statistics/1333799/data-collection-preferences-of-insurance-customers-uk/ (last visited December 18, 2024)
Share of insurance customers comfortable with their data being collected and analyzed by their insurer in the United Kingdom in 2024 [Graph], Guidewire Software, May 9, 2024. [Online]. Available: https://www.statista.com/statistics/1333799/data-collection-preferences-of-insurance-customers-uk/
