A survey carried out in the Netherlands in 2021 showed that the biggest fashion shoppers were 35 to 54-year-old, as roughly 74 percent of them reportedly purchased fashion items that year. Furthermore, approximately 70 percent of 18 to 34-year-olds shopped for fashion online, and 69 percent of Dutch shoppers aged 55 and older.
Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by generation
The survey involved 23,394 participants across the following European countries: Czechia, Estonia, France, Germany, Hungary, Ireland, Italy, Latvia, Lithuania, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Switzerland, and the United Kingdom.
* Between 800 and 1,556 participants were interviewed per country. All respondents had purchased physical products from online since January 2021, and received at least one package.
To the question: 'When it comes to online shopping, what have you ordered since January?'. The wording of the question chosen for this statistic may therefore differ slightly from the original.
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DPD. (March 15, 2022). Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by generation [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1333415/netherlands-shoppers-purchasing-fashion-online-by-generation/
DPD. "Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by generation." Chart. March 15, 2022. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1333415/netherlands-shoppers-purchasing-fashion-online-by-generation/
DPD. (2022). Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by generation. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1333415/netherlands-shoppers-purchasing-fashion-online-by-generation/
DPD. "Online Shoppers Buying Fashion, Shoes, and Accessories in The Netherlands in 2021, by Generation." Statista, Statista Inc., 15 Mar 2022, https://www.statista.com/statistics/1333415/netherlands-shoppers-purchasing-fashion-online-by-generation/
DPD, Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by generation Statista, https://www.statista.com/statistics/1333415/netherlands-shoppers-purchasing-fashion-online-by-generation/ (last visited December 30, 2024)
Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by generation [Graph], DPD, March 15, 2022. [Online]. Available: https://www.statista.com/statistics/1333415/netherlands-shoppers-purchasing-fashion-online-by-generation/
