According to a survey from 2021, online shoppers in the Netherlands living in urban areas purchased more fashion, shoes, and accessories than those respondents living in rural areas. Fashion was the most purchased product among the shopping categories. In fact, almost 70 percent of all Dutch respondents had bought fashion items at least once online since January 2021.
Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by geographical region
regular e-shoppers living in rural and urban areas
Supplementary notes
The survey involved 23,394 participants across the following European countries: Czechia, Estonia, France, Germany, Hungary, Ireland, Italy, Latvia, Lithuania, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Switzerland, and the United Kingdom.
* Between 800 and 1,556 participants were interviewed per country. All respondents had purchased physical products from online since January 2021, and received at least one package.
To the question: 'When it comes to online shopping, what have you ordered since January?'. The wording of the question chosen for this statistic may therefore differ slightly from the original.
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DPD. (March 15, 2022). Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by geographical region [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1333379/netherlands-shoppers-purchasing-fashion-online-by-region/
DPD. "Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by geographical region." Chart. March 15, 2022. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1333379/netherlands-shoppers-purchasing-fashion-online-by-region/
DPD. (2022). Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by geographical region. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1333379/netherlands-shoppers-purchasing-fashion-online-by-region/
DPD. "Online Shoppers Buying Fashion, Shoes, and Accessories in The Netherlands in 2021, by Geographical Region." Statista, Statista Inc., 15 Mar 2022, https://www.statista.com/statistics/1333379/netherlands-shoppers-purchasing-fashion-online-by-region/
DPD, Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by geographical region Statista, https://www.statista.com/statistics/1333379/netherlands-shoppers-purchasing-fashion-online-by-region/ (last visited December 30, 2024)
Online shoppers buying fashion, shoes, and accessories in the Netherlands in 2021, by geographical region [Graph], DPD, March 15, 2022. [Online]. Available: https://www.statista.com/statistics/1333379/netherlands-shoppers-purchasing-fashion-online-by-region/
