According to a 2023 survey among online shoppers in the Asia-Pacific region, 91 percent of the respondents in Thailand have shopped on social media. In comparison, 28 percent of the respondents in Japan shopped on social media platforms as of 2022.
Share of social commerce shoppers in the Asia-Pacific region in 2023, by selected country
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Share of respondents
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Wunderman Thompson Commerce. (June 28, 2023). Share of social commerce shoppers in the Asia-Pacific region in 2023, by selected country [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1333309/apac-share-of-social-commerce-shoppers-by-country/
Wunderman Thompson Commerce. "Share of social commerce shoppers in the Asia-Pacific region in 2023, by selected country." Chart. June 28, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1333309/apac-share-of-social-commerce-shoppers-by-country/
Wunderman Thompson Commerce. (2023). Share of social commerce shoppers in the Asia-Pacific region in 2023, by selected country. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1333309/apac-share-of-social-commerce-shoppers-by-country/
Wunderman Thompson Commerce. "Share of Social Commerce Shoppers in The Asia-pacific Region in 2023, by Selected Country." Statista, Statista Inc., 28 Jun 2023, https://www.statista.com/statistics/1333309/apac-share-of-social-commerce-shoppers-by-country/
Wunderman Thompson Commerce, Share of social commerce shoppers in the Asia-Pacific region in 2023, by selected country Statista, https://www.statista.com/statistics/1333309/apac-share-of-social-commerce-shoppers-by-country/ (last visited August 24, 2024)
Share of social commerce shoppers in the Asia-Pacific region in 2023, by selected country [Graph], Wunderman Thompson Commerce, June 28, 2023. [Online]. Available: https://www.statista.com/statistics/1333309/apac-share-of-social-commerce-shoppers-by-country/