Preferred online fashion content Singapore 2022

Published by
R. Hirschmann,
May 29, 2024
A survey on e-commerce users in Singapore conducted in June 2022 found that 53 percent of the respondents stated that they would prefer to see online fashion content on brand stories. The next most preferred content that e-commerce users wanted to see on online fashion were fashion tutorials or outfits of the day content.

Preferred online fashion content among e-commerce users in Singapore as of June 2022

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Release date

September 2022

Region

Singapore

Survey time period

June 2022

Number of respondents

498 respondents

Age group

18 years and older

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