In a 2022 survey, while business leaders unsurprisingly indicated poor network performance as the main reason they changed mobile network providers, over two-thirds of respondents changed providers due to a poor relationship with their account manager. This reason was most common in the United States, with around 77 percent of U.S. business leaders indicating the relationship with their account managers as to why they changed providers; and nearly 70 percent of German leaders answered the same.
Share of business leaders who replaced network provider due to a poor relationship with their account manager as of 2022, by country
respondents included industry representatives in the US, UK, Germany, and France.
Supplementary notes
All respondents worked for large enterprises from a range of industries in the U.S., U.K., Germany, and France, and were involved in decision-making regarding their company’s network development strategy.
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Telecoms Tech News. (September 11, 2022). Share of business leaders who replaced network provider due to a poor relationship with their account manager as of 2022, by country [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1332320/business-leaders-replace-network-provider-due-to-account-manager-relationship-by-country/
Telecoms Tech News. "Share of business leaders who replaced network provider due to a poor relationship with their account manager as of 2022, by country." Chart. September 11, 2022. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1332320/business-leaders-replace-network-provider-due-to-account-manager-relationship-by-country/
Telecoms Tech News. (2022). Share of business leaders who replaced network provider due to a poor relationship with their account manager as of 2022, by country. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1332320/business-leaders-replace-network-provider-due-to-account-manager-relationship-by-country/
Telecoms Tech News. "Share of Business Leaders Who Replaced Network Provider Due to a Poor Relationship with Their Account Manager as of 2022, by Country." Statista, Statista Inc., 11 Sep 2022, https://www.statista.com/statistics/1332320/business-leaders-replace-network-provider-due-to-account-manager-relationship-by-country/
Telecoms Tech News, Share of business leaders who replaced network provider due to a poor relationship with their account manager as of 2022, by country Statista, https://www.statista.com/statistics/1332320/business-leaders-replace-network-provider-due-to-account-manager-relationship-by-country/ (last visited December 23, 2024)
Share of business leaders who replaced network provider due to a poor relationship with their account manager as of 2022, by country [Graph], Telecoms Tech News, September 11, 2022. [Online]. Available: https://www.statista.com/statistics/1332320/business-leaders-replace-network-provider-due-to-account-manager-relationship-by-country/