According to a survey conducted among streamers in the United States between April and May 2022, 14 percent of respondents who subscribed to Netflix said they were likely or very likely to switch to a less expensive, ad-supported subscription option. On the other hand, 72 percent said they were unlikely or very unlikely to go for an ad-supported cheaper plan.
Share of Netflix subscribers who would switch to a lower cost ad-supported version in the United States as of May 2022
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Whip Media. (August 9, 2022). Share of Netflix subscribers who would switch to a lower cost ad-supported version in the United States as of May 2022 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1332174/netflix-subscribers-who-would-switch-to-ad-supported-version-us/
Whip Media. "Share of Netflix subscribers who would switch to a lower cost ad-supported version in the United States as of May 2022." Chart. August 9, 2022. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1332174/netflix-subscribers-who-would-switch-to-ad-supported-version-us/
Whip Media. (2022). Share of Netflix subscribers who would switch to a lower cost ad-supported version in the United States as of May 2022. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1332174/netflix-subscribers-who-would-switch-to-ad-supported-version-us/
Whip Media. "Share of Netflix Subscribers Who Would Switch to a Lower Cost Ad-supported Version in The United States as of May 2022." Statista, Statista Inc., 9 Aug 2022, https://www.statista.com/statistics/1332174/netflix-subscribers-who-would-switch-to-ad-supported-version-us/
Whip Media, Share of Netflix subscribers who would switch to a lower cost ad-supported version in the United States as of May 2022 Statista, https://www.statista.com/statistics/1332174/netflix-subscribers-who-would-switch-to-ad-supported-version-us/ (last visited December 23, 2024)
Share of Netflix subscribers who would switch to a lower cost ad-supported version in the United States as of May 2022 [Graph], Whip Media, August 9, 2022. [Online]. Available: https://www.statista.com/statistics/1332174/netflix-subscribers-who-would-switch-to-ad-supported-version-us/
