In the second quarter of 2022, the digital advertising quality violation rate stood at 0.59 percent, which means that roughly three in every 500 ad impressions exhibited a quality issue, such as misleading claims or heavy ads (defined as ads with big file sizes). A quarter earlier, the rate amounted to 0.46 percent.
Digital advertising quality violation rate worldwide from 3rd quarter 2021 to 2nd quarter 2022
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Confiant. (September 30, 2022). Digital advertising quality violation rate worldwide from 3rd quarter 2021 to 2nd quarter 2022 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1331933/digital-advertising-quality-violation-rate-worldwide/
Confiant. "Digital advertising quality violation rate worldwide from 3rd quarter 2021 to 2nd quarter 2022." Chart. September 30, 2022. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1331933/digital-advertising-quality-violation-rate-worldwide/
Confiant. (2022). Digital advertising quality violation rate worldwide from 3rd quarter 2021 to 2nd quarter 2022. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1331933/digital-advertising-quality-violation-rate-worldwide/