Monzo was the most recognized neobank in the United Kingdom in 2024, according to Statista's Consumer Insights. 79 percent of respondents knew the app-based challenger bank, with 50 percent holding a positive opinion. Among those surveyed, 33 percent reported using Monzo in the past year. Revolut and Wise followed in popularity.
Neobanking and neobrokerage awareness, popularity, and usage in the United Kingdom (UK) in 2024, by brand
The questions were phrased by the source as follows:
Awareness: "Do you know this brand, even if only by name? (multi-pick)"
Popularity: "When it comes to neobanking and neobrokerage, which of the following brands do you like? (multi-pick)"
Usage: "When it comes to neobanking and neobrokerage, which of the following brands have you used in the past 12 months? (multi-pick)"
The base for the questions about popularity and usage was respondents who knew the individual brand. More information on the methodology can be found here.
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Statista. (October 17, 2024). Neobanking and neobrokerage awareness, popularity, and usage in the United Kingdom (UK) in 2024, by brand [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1331667/uk-neobank-neobrokerage-popularity-by-brand/
Statista. "Neobanking and neobrokerage awareness, popularity, and usage in the United Kingdom (UK) in 2024, by brand." Chart. October 17, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1331667/uk-neobank-neobrokerage-popularity-by-brand/
Statista. (2024). Neobanking and neobrokerage awareness, popularity, and usage in the United Kingdom (UK) in 2024, by brand. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1331667/uk-neobank-neobrokerage-popularity-by-brand/
Statista. "Neobanking and Neobrokerage Awareness, Popularity, and Usage in The United Kingdom (Uk) in 2024, by Brand." Statista, Statista Inc., 17 Oct 2024, https://www.statista.com/statistics/1331667/uk-neobank-neobrokerage-popularity-by-brand/
Statista, Neobanking and neobrokerage awareness, popularity, and usage in the United Kingdom (UK) in 2024, by brand Statista, https://www.statista.com/statistics/1331667/uk-neobank-neobrokerage-popularity-by-brand/ (last visited December 30, 2024)
Neobanking and neobrokerage awareness, popularity, and usage in the United Kingdom (UK) in 2024, by brand [Graph], Statista, October 17, 2024. [Online]. Available: https://www.statista.com/statistics/1331667/uk-neobank-neobrokerage-popularity-by-brand/
