J. G. Navarro
Research expert covering advertising and marketing with a focus on South America
Get in touch with us nowReasons why kids liked brands in Chile 2021
During a 2021 survey carried out among children aged three to 18 in Chile, 37 percent of respondents who said they had a favorite brand stated the brand was their favorite because it was fun, followed by "it makes me happy." mentioned by 29 percent of interviewed children. For 27 percent of kids, quality was a reason to like a brand.
